I remember when they performed at some basketball thing (I'll link if I can find it) where the audience isn't 16 year old white girls, and all eyes were on Normani, or failing that Lauren or Dinah. They're trying to keep the tween audience but they're also trying to push out grown, more mainstream music. They’re going to find amazing songs and make a go of it.The only one who gave a consistent vocal performance was Lauren cause she had the chorus (why does everyone sound so out of breath?) and the only one who really bodied the choreography was Normani as usual. “It proves that Epic/ Syco is really believing in the brand, and they don’t give a shit if it’s Fourth or Fifth Harmony. The girls’ contentious division - made all the more awkward with both Fifth Harmony and Cabello signed to the same label and working on music separately but at the same time - shouldn’t worry fans, either, says White. He even has a hard time parting with the unsuccessful ones.”Īs for Cowell, a rep assures that he has remained “committed as ever to the group he envisioned.” While, at the same time it benefits the girls to stay as well and really own the direction they’re going in rather than litigate themselves out of a deal.”Īnother label source says Epic Records chairman Antonio “L.A.” Reid “Doesn’t ‘let go’ of successful artists - ever. “They’re a huge name on the Epic roster so it makes sense to keep them there and work on another hit album. “They’re in a position to have more creative involvement and really direct where they want their music to go,” the insider offers. (The group shared its first official photo as a quartet on Jan. Representatives for Fifth Harmony would not comment beyond affirming that “Epic has in fact exercised their deal option with Fifth Harmony,” but a source in the camp says staying put is a win-win. I would also fight hard to increase the committed money for marketing and promotion, and creative approval.” Adds White: “If it were me, I would want a higher royalty rate I would try to get all of the ancillaries uncrossed and limit the amount of product and length of the contract. According to a source, negotiations are ongoing, with the Fifth Harmony members having already reclaimed ownership of their trademark. “The standard contract is worse than a 360 nightmare,” explains Loeb & Loeb attorney Debra White, who negotiates similar deals for contestants of NBC’s The Voice, adding that a company like the Cowell-founded Syco Entertainment “gets to be the record company, the publisher, the manager, they have a piece of touring and merchandise.” Re-signing allows for a re-evaluation and offers an opportunity to diminish or eliminate terms that seem unfair to an artist who has had hits and brought the label revenue. Cabello, meanwhile, is expected to drop her first single - after appearing alongside Shawn Mendes and Machine Gun Kelly on two Hot 100 top 20 hits - in April or May. Three days later, Epic Records and Syco exercised their option on the pop act, Billboard has confirmed, moving full-steam ahead with a third Fifth Harmony album to be released in 2017. 19 that founding member Camilla Cabello, 19, was leaving the group to pursue a solo career and that the four remaining girls - Ally Brooke, 23, Normani Kordei, 20, Dinah Jane, 19, and Lauren Jauregui, 20 - will continue on as a four-piece. The group Fifth Harmony splintered over the Christmas holiday, announcing on Dec.
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